Let’s face it, selling your home can be stressful! In our experience, there are two main reasons why most choose to work with a Real Estate Agent when selling:
- To FIND a buyer and get your home into escrow at the highest possible price
- To KEEP your home is escrow, negotiate and manage the transaction through closing
Both are equally important, require constant communication, clarity and EXPERIENCE. We are uniquely positioned to assist with all of these, and gently walk you through the entire home selling experience.
How We Market Your Home (Pre-Buyer Steps):
- Establish a price (appraisal consideration, first two weeks)
- Professional photos, assist with staging
- Create branded, stylized listing photos and video for social media
- Professional copy writing for Multiple Listing Service description & marketing collateral
- Production of a professionally printed property flyer and/or brochure
- Develop property website
- Market “Coming Soon”
– Prelaunch campaign to sphere of influence and local REALTORS®
– Among BHHS agents – e-card to ALL Agents
– Weekly meeting announcements
– BHHS Coming Soon Portal - Enter property into the Multiple Listing Service
- Broker Caravan
- “Just listed” postcard or letter sent to surrounding area
- Property exposed international and locally via BHHS partners
- Social Media campaigns via BHHS and our own, targeting buyers locally and abroad – Facebook, Instagram
- Market to local buyer pool, agents, networking – Buyer connect
- Communicate with agents after showings
- Open House – follow up
We Have a Buyer, Through Close:
- Our team: Melody, Kaitlin
- Gina (Escrow officer)
- Carrie (Transaction coordinator)
- Negotiate Offer
- Negotiate Buyers Request for Repair, if applicable
- Negotiate appraisal, if applicable
- Act as the liaison between buyer and seller –
- EXPERIENCE MATTERS